1. Register with the Corporate Affairs Commission (CAC)
2. Set up your Ecommerce store
3. Set up a secured online payment gateway
4. Choose the right marketing strategy
Depending on how big or small you plan to launch, registering your business first with the CAC is important.
Registering your new eCommerce business in Nigeria unlocks some capabilities that are not accessible to regular unregistered businesses. Some of which include:
Setting up an eCommerce business in Nigeria has never been easier until now. With or without hiring a developer, all you need is the right information, tools, and software and you are good to get started in a very short time.
Now, your business will run online, that tells you 4 things:
There are several web hosting companies in Nigeria, and you need to beware which you patronize. I will share with you the ones I personally prefer. As well as show you how to get started with purchasing your domain name and hosting for your eCommerce store in Nigeria.
You can click on them to check out their affordable hosting plans. They offer web hosting and domain registration for as low as N400 (Four Hundred Naira) depending on the subscription period as well.
You can also check out my article on how to choose the best domain name for your eCommerce business in Nigeria.
The final step on setting up your eCommerce business is choosing the right software to host your online store.
Now, you can choose to hire a web developer to build your store for you, which is also more advisable and professional
You can choose the DIY (Do It Yourself) approach.
The easiest platform to build your eCommerce business in Nigeria is Woo Commerce.
Woo Commerce is a solution developed for WordPress users. And WordPress is a full fledged content management system for building blogs and websites. It sure requires some technical approach, but if you sit with it, you will get it right in a short while.
Once the process of setting up an online store for your eCommerce business in Nigeria is done with, the next step is to choose a secured payment gateway to facilitate receiving payments online for goods and services.
As you know, I always have favorites 🙂
My Favorite payment gateway is PayStack.
Others you can certainly try out are:
I love and choose Paystack because of the flexibility, freedom and as well security it offers even small businesses.
I have written a full guide on how to integrate online payments here.
You don’t have to be a registered business to use Paystack. They have a starter package for starter businesses, but the downside is that you have a limit of 2 Million Naira in total deposits, after which you then need to upgrade to a Registered Business – and for any starting business, I think that is fine.
Paystack is also very easy to integrate as they have inline code snippets you can copy and paste on your website, and as well plugins for WordPress & Woo Commerce users.
To get your Nigerian eCommerce business to the right audience, you need to leverage on the available marketing strategies available. It’s important to also set aside a budget to run your marketing campaigns.
HOW TO MARKET YOUR ECOMMERCE BUSINESS ONLINE IN NIGERIA
2. Social Media
3. Email Marketing
4. Classified Websites
5. Posting On Web Forums
6. Buying Ad Spaces on Popular Websites/Blogs
You needed the information, now you got it. Someone else would sell this.
Starting an eCommerce business in Nigeria is no easy game, but if you got the willpower, you will launch a profitable eCommerce business in no time, with just little money.
I will summarize the easy steps you need to get started.
1. Register with the Corporate Affairs Commission (CAC) [Optional For Starter Businesses]
2. Set Up Your E-commerce Store
3. Set Up A Secured Payment Gateway
4. Choose The Right Marketing Strategy
So what do you think? Are you going to set out and make some moves now?
Let’s talk. I will pay for the coffee.
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